Why Can’t Fresno Be The Test Market For THIS, Taco Bell?

50914622-312E-4B92-9F04-46E2396582C0 Why Can’t Fresno Be The Test Market For THIS, Taco Bell?

Fresno is king of Drive-Thrus. We are also the test market for many things fast food – we approved Doritos Locos Tacos (you’re welcome? world).

So why the HELL aren’t we getting this new Taco Bell drive-thru concept first!?

The innovative restaurant reimagines the traditional drive-thru experience with four lanes, three of which are dedicated to mobile or delivery order pickups, providing fast, skip-the-line service for customers who order via the Taco Bell app and third-party delivery services. These three lanes will supplement one traditional lane, easing the flow of traffic and ensuring a speedy experience.

-Somebody at Taco Bell

I guess some town in Minnesota is getting this first.

Really, all our drive-thrus should be this concept or we should trash them and not have any.

Fresno. Are We Total Assholes For Loving Our Drive-Thrus? Maybe…

Starbucks-Herndon-and-Cedar-1024x533 Fresno. Are We Total Assholes For Loving Our Drive-Thrus? Maybe...
Future Starbucks Drive-Thu
Pictured above is the new drive-thru being built for a new-old Starbucks opening soonish at Herndon & Marks. Remember way back when there was one there and there was a campaign to save it but it closed anyway?

Yeah, well, it seems it closed because there wasn’t a drive-thru. Now there will be one and I’m sure it will be filled with cars soon. They are even tearing apart the property to do it. You’ll be able to spy on the people across the street in the Taco Bell and McDonald’s drive-thru from your Starbucks spot.

More drive-thus tainting the Valley air? That’s fine. Best to forget the Sierras are there. Out of sight out of mind. Now I don’t feel as guilty about not going up there as much as I should.

Fuck you, clean air! And while we’re at it: Fuck you, Sierras! I can kinda see an outline of the mountains, so I’m sure it’s cool. Can’t be that bad. Drive-thru it is! Dude I am not getting out of this vehicle right now, the new Green Day just came on New Rock!

Honestly, I will walk into a place more than use the drive-thru. I tell myself that it’s because I’m saving the air, but really it’s when the drive-thru is too busy. Plus, sometimes I don’t like the person working the drive-thru looking into my truck and seeing what a mess it is.

Not using the drive-thru and having the discipline to walk inside is kinda like when you’re thinking you should go on a diet but eat all you want anyway. Tomorrow I’ll stop going through the drive-thru, today I feast on convenience.

But wait a damn idling second here. How bad is it really for the air when we use the drive-thru as compared to parking and walking inside? Well, the best thing I could find was a study they did up in Canada at a Tim Hortons (a sorta Canadian version of Dunkin Donuts/Starbucks). This blew my mind:

“The study concluded that a Tim Hortons restaurant with no drive-thru actually produces higher emissions per vehicle than one with a drive-thru, because of emissions from starting up vehicles, traveling to and from parking spaces, and congestion that occurs in the parking lot.”

WHAAAAAAAAAAAT?! Mind. Blow. I couldn’t find a local study on this so we’ll have to accept a Canadian one. Crazy.

Really, it points out that we should be walking or biking to our Taco Bells and Dutch Bros. But eh.

So if you must MUST drive your truck with sexy rims to Robertito’s at 2 in the morning, don’t feel as bad about idling in line. Just feel bad about that California burrito and two adobada tacos you’re about to put down.